The White House speaks : presidential leadership as persuasion

Craig Allen Smith and Kathy B. Smith

This work treats presidential leadership as persuasive communication. The major theories of presidential leadership found in the literature establish the central role of persuasion, and introduce the interpretive systems approach to political communication as a theoretical framework for the study of presidential leadership as persuasion. Case studies examine recent presidents' use of public persuasion to perform their leadership functions. Particular attention is devoted to coalitional constraints on presidential pardoning rhetoric, presidential leadership through the politics of division, the political significance of conflicting political narratives, the sermonic nature of much 20th-century presidential discourse, the difficulties inherent in persuading the public to make sacrifices, and the dangers of relying too heavily on public rhetoric. The concluding chapter considers the rhetoric that contributed to the demise of the Bush presidency, the election of Bill Clinton, and the challenges facing the Clinton presidency.

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この本の情報

書名 The White House speaks : presidential leadership as persuasion
著作者等 Smith, Craig Allen
Smith, Kathy B.
シリーズ名 Praeger series in political communication
出版元 Praeger
刊行年月 1994
ページ数 xvi, 263 p.
大きさ 25 cm
ISBN 0275943941
NCID BA2375988X
※クリックでCiNii Booksを表示
言語 英語
出版国 アメリカ合衆国
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